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Every roofing contractor in Atlanta Georgia needs to invest in SEO. Search engine optimization is one of the best ways to get to the top of Google search results and acquire new clients. When Atlanta residents search for roofing services online they will see your website on the first page of Google only if you have optimized it so SEO has a monumental impact on your roofing business.

Through optimizing your roofing website you will be able to improve your Google maps ranking as well as your overall Google search ranking. According to data, approximately 75% of all clicks come from these two platforms so, needless to say, the number of your customers will increase significantly if you invest in SEO.

One of your major goals as a roofing contractor in Atlanta, Georgia should be to rank high on Google search. Ranking professionals ranktrust.io will take your website to the top and help you improve your roofing business.

Roofing SEO guide for 2021.

Following all of Google’s updates is of paramount importance, and in 2021 Google introduced the “page experience update”. Ranking experts at ranktrust.io have studied this and all other Google updates to make sure that the SEO campaign for your roofing company yields the best results. We adhere to all of Google’s standards and our team of highly knowledgeable professionals will work tirelessly to create the best custom strategy for your roofing business.

Strengthening your brand through SEO.

According to recent data, 97% of customers research the contractors they want to hire online. So if you are a roofing contractor operating in Atlanta, Georgia improving your web presence should be one of your top priorities. Traditional methods such as word of mouth, door knocking, billboards, and yard signs simply do not cut it in the age of technology. Even if Atlanta residents initially come across your company through one of those traditional means they will do further research online, and based on this online research they will then decide whether to hire you or one of your competitors.

So search engine optimization doesn’t just make it easier for these customers to find your business, it also improves your reputation. If your website is well developed and optimized it instills a sense of trust in your prospective customers and encourages them to pick up the phone and call you. If, on the other hand your site is hard to find, difficult to navigate and full of outdated information, this create doubt and discourage them from contacting you. They will think that since you do not pay much attention to your site you might have the same lackluster attitude when you are doing your job. Your website is the face of your company, and it needs to be presentable.

Specifics of roofing SEO.

The vast majority of roofing services cater to local customers (in this case in Atlanta, Georgia). So those roofing services that are trying to compete on a national level are simply wasting their money.

This is why local SEO is so important for your roofing company. If you only service people who live in and around the Atlanta area there is no point in a resident of New York seeing your website among the top search results when they are in need of this service, is there?

This is one of the most frequent mistakes new and less experienced SEO companies make; they try to rank for broad industry keywords. Ranking high for such roofing-related keywords might take many months or even years, and if by some miracle you do manage to overtake established roofing businesses, the traffic you generate will be mostly useless for your Atlanta-based roofing business.

Local SEO professionals, at ranktrust.io know how to spread the word about your company among the relevant audiences. We target the local community which creates much better leads and generates more sales. This is a complicated and nuanced process and not everybody is capable of doing it. Luckily for you with over 20 years of experience in SEO, we know exactly what you need to become the most recognizable roofing service provider in Atlanta, Georgia.

Roofing SEO generates quality leads.

Search engine optimization is one of the most effective and affordable ways to generate new leads. But you need a team of seasoned professionals in your corner to accomplish this because nowadays almost all companies, roofing companies included, have some sort of online presence. And the only thing that will give you the edge over your competitors is the professionalism of your SEO team.

Keep in mind that optimizing your web presence and generating new leads will take some time. You will not see the results the next day. However, while it takes an inexperienced SEO team several months to see the initial results of their efforts, ranktrust.io can deliver the first results within just 30 days.

Engaging roofing-related content is the best place to start. Visually appealing websites are a must nowadays, especially for roofers. You are literally putting a roof over somebody’s head and they want visual proof that you are up to the job. All visual elements on your roofing website also need to be optimized and properly organized. Not only will that create an enjoyable customer experience, but the Google algorithm will also be satisfied and move your site closer to the top.

Important elements of roofing SEO strategy.

Every effective campaign must begin with keyword research. After all the relevant keywords have been selected it is important to create a URL hierarchy. Our seasoned professionals will also organize other elements of the SEO such as the meta descriptions, titles, images, videos, etc. Social media will also help us create effective backlinks that lead customers to your website. Inbound links help your webpages gain authority online, but not all backlinks are made equal. Links from reputable sources will be more beneficial for your roofing business.

Search engine optimization requires a different approach depending on the industry. Our knowledgeable professionals know what your roofing company needs to achieve success in Atlanta, Georgia. SEO provides the best return on your investment; that, combined with two decades of our experience, will ensure that every single cent you invest in SEO will be used to the maximum.

FREE QUOTE & SEO REVIEW

Considering SEO services for your website? If you don’t have SEO or not happy with your current Atlanta SEO company, contact Ranktrust.io and learn more about our Atlanta SEO and digital marketing including:

  • SEO Marketing
  • PPC Management
  • Display Branding
  • Website Design


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